Use Case
Customer Retention and Reactivation
Detect churn risk early, segment at-risk customers, and trigger timely retention campaigns with measurable results.
Best for
Retention marketers, growth teams, and customer success ops
Expected Outcomes
Typical improvements teams target with this workflow.
- Faster response to churn signals
- More consistent retention operations
- Improved visibility into reactivation performance
Common Pain Points
Problems this use case is designed to address.
- Late detection of churn risk signals
- Retention campaigns built manually and inconsistently
- No unified reporting across reactivation programs
Example Workflows
Common flows teams run in Coroov for this use case.
- At-risk customer segments based on behavior
- Reactivation email and message sequences
- Offer and reminder testing
- Retention performance dashboards