Analytics Docs

Dashboard and Reports

Track campaign, flow, and audience performance with dashboards and reports that support weekly operating reviews.

Coroov dashboardmarketing reportscampaign reporting

Overview

Dashboards and reports help teams monitor results, investigate changes, and share performance insights without rebuilding spreadsheets every week.

Shared reporting views reduce confusion across teams.
Dashboards make weekly reviews faster.
Reports connect campaign and flow performance to decisions.

Common Actions

What teams usually do in this area

Filter by date, segment, campaign, or flow
Save dashboard views
Export reports
Compare launch performance
Track operational trends

How to Create

1

Define the reporting question

Choose what decision the report should support before selecting metrics.

2

Pick metrics and filters

Choose time range, audience, campaign, or flow filters that match the review goal.

3

Save the view

Save useful dashboard and report views for recurring reviews.

How to Connect

1

Connect segments and campaigns

Use shared segment and naming conventions for cleaner comparisons.

2

Connect flows and action outcomes

Review automation results and action performance in the same reporting workflow.

3

Connect exports to team reviews

Use exports for leadership updates and launch retros.

Reporting Best Practices

Use consistent naming and tags.
Document metric definitions for the team.
Start with a shared baseline dashboard before advanced views.

Weekly Review Flow

Review top-line dashboard metrics.
Drill into campaign and flow changes.
Assign optimization actions and owners.

FAQ

Quick answers to common questions about dashboard & reports.

What is the difference between a dashboard and a report?

Dashboards monitor a broader set of metrics, while reports are focused views for specific questions.

Can I filter reports by segment?

Yes. Shared segments help keep reporting comparisons consistent.

Why are numbers hard to compare across launches?

Check naming consistency, source freshness, and filter selection first.

What should leadership see?

Use a top-line dashboard and a small set of saved reports tied to business outcomes.

Related Docs

Continue with the next topics teams usually read together.

Audience

Segments: How to Create and Use Audiences

Build reusable audience segments for campaigns, flows, and reporting with clear rules and better targeting.

Execution

Campaigns and Actions

Create campaigns, manage campaign actions, and connect audience, templates, and reporting for consistent launches.

Execution

Flows and Actions

Build automation flows and configure actions like delays, branches, and follow-ups for repeatable lifecycle journeys.